Customers are beating the cost of living crunch by heading to a little-known family-run grocery store to economize on groceries.
Low cost retailer Ten Tops sells nothing over $10 and has change into a go-to grocery store for locals; merchandise bought at main supermarkets would usually value double the value.
There are eight shops in New South Wales – Armidale, Dubbo, Nowra, Penrith, Richmond, Tamworth, Wagga Wagga and Younger – and one within the ACT – Fyshwick.
Clients can decide up requirements together with rest room paper, frozen meals, snacks, dishwashing tablets, pet meals and extra for $10 or much less – a pricepoint virtually extraordinary within the present local weather.
Customers should buy Heinz canned meals for $1.50 every, 1L orange juice for 2L, Quilton Bathroom Tissue Paper for $6.75 and 750mL bottles of non-alcoholic Natureo Shiraz Wine for $1.
Ten Tops in New South Wales promote each merchandise for $10 or much less – from groceries to cleansing provides, pet meals, backyard objects, and extra
Packets of End 42 Pack Dishwashing Tablets value $10 and Heinz canned meals value $1.50 every
Packets of End 42 Pack Dishwashing Tablets – which value $54 at Woolworths – value $10 at Ten Tops.
Dr Oetker frozen pizza prices $4.50, packing containers of Cadbury Favourites are priced at $5, and 4L DUO Laundry Liquid prices a mere $10.
The shop sells every little thing from groceries to homewares, backyard wants, instruments, well being and sweetness provides, toys, flowers and extra.
Three generations and eight members of the family work within the enterprise taking over main supermarkets.
With over 50 years of retail expertise, the Bernardi household began within the grocery store business and 25 years in the past with the opening of grocery retailer Low cost Daves. The shop pays homage to David, one of many enterprise homeowners.
‘That is the place the corporate developed its love for an epic deal and sizzling merchandise,’ the corporate states.
Ten Tops then fashioned in 2020 from by ‘understanding the necessity to present Australian households with worth for cash’ and the primary retailer opened in Dubbo, NSW.
Clients can even purchase Quilton Bathroom Tissue Paper for $6.75 and non-alcoholic wine for $1
Isabella Bernardi – from Head Workplace whose a part of the Bernardi household who began Ten Tops – informed FEMAIL the model is ‘conscious’ they should full with Woolworths and Coles.
‘Our clients are price-sensitive and are conscious of the market we’re in, so 100 per cent we have to compete with different retailers,’ she mentioned.
‘We’re discovering that clients have a tendency to come back to us first earlier than going elsewhere.’
Since all Ten Prime areas are primarily based in rural suburbs, there are competing supermarkets close by. The Ten Tops in Armidale is in the identical automotive park as a Coles and Woolworths.
Worker Danielle, who’s the second in cost on the Penrith retailer, informed FEMAIL the household owned enterprise at all times has and can put the client first.
‘Individuals are struggling to afford sure merchandise due to the price of dwelling in the meanwhile, so we attempt to make the value as low cost as we are able to to those that want that additional assist,’ she mentioned.
‘We wish to make it simpler for folks to entry and afford what they want. Some objects we promote for $10 value double the value at different supermarkets.’
Danielle mentioned the freezer, pantry and cleansing objects are probably the most sought out merchandise amongst customers.
The enterprise negotiates bulk offers with firms throughout Australia so as to have the ability to promote merchandise for an inexpensive worth.
There’s 9 Ten Tops shops in complete all of that are positioned in New South Wales and one within the ACT.
Worker Danielle mentioned the freezer, pantry and cleansing objects are probably the most sought out merchandise amongst customers
Sydney foodie Bri, higher referred to as Western Sydney Blogger on-line, boasted concerning the Ten Tops retailer in Penrith on TikTok. In a video she detailed what clients can count on
Sydney foodie Bri, higher referred to as Western Sydney Blogger on-line, boasted concerning the Ten Tops retailer in Penrith on TikTok.
‘Occasions are robust, let’s be severe. All the things’s costly. I am unable to afford a Europe journey proper now, however you realize we’ll make do,’ she mentioned in a video.
Within the clip she panned the digicam throughout the shop and detailed what clients can count on from a go to to the shop.
‘This place had every little thing, it is ridiculous,’ Bri mentioned.
‘These things is [from] correct manufacturers like Pine O Cleen, Ajax, you title it. They weren’t some random dishwashing liquid from Albania.’
She described the frozen meals part as ‘nostalgic’ as a result of that they had quite a lot of merchandise Bri used to get pleasure from as a baby – comparable to Chiko Rolls, pizza rounds, and Zooper Dooper ice blocks.
After visiting the shop together with her mum the enormous grocery haul stuffed largely with cleansing provides, rest room paper and coat hangers got here to a complete of $102.25.
